饮料广告—Anything & Whatever: 出来的是什么?
作者: 佚名 来源:不详 浏览:940 日期:2008-6-26 23:20:46
打开前不知道味道的饮料。
Anything and Whatever are the names of two soft drinks created in Singapore alongside each other, by the company Out Of The Box Pte Ltd. The drinks have a unique packaging concept such that every beverage has a generic design, with no way of telling what flavour is contained in the can. This prevents the consumers from being aware of the flavour of the purchased beverage until they drink it. The result: Vending machines that let consumers stick their hands into scenarios where they didn’t know what was going to come out.









